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Director Eredivisie CV: ‘Professional football clock has long been at two to twelve’

“There is no clock that has been at two to twelve for so long as that of football.” Jan de Jong, director of the Eredivisie CV, calls the situation in Dutch professional football ‘alarming’ and expresses the hope that, partly due to the Fieldlab tests with supporters in the stadium, prospects will soon be restored for the football clubs.

Due to the corona crisis, there has been no public welcome at football matches all season and as a result the clubs miss out on a lot of income. “Article link

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The situation is alarming, because football is extremely dependent on match-day revenues, income on match day,” explains De Jong. “Forty to sixty percent of the income of a club comes from competition income and there is none now.”

De Jong sees that many clubs from the premier division and the first division are in financial trouble. “There are no clubs yet that are really on the verge of collapse, but that could happen in the coming months,” said De Jong, who also knows that clubs will not easily admit that they are in dire straits. “Clubs are afraid that their players will lose value and you still want to sell them.”

Loyale supporters en sponsors

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The clubs are not completely without income this season, because season ticket holders and sponsors have continued to pay, De Jong knows. “Article link

The supporters and sponsors are super loyal to their club. It will be a problem when they start asking for their money back. So what you will see in the coming period is that clubs are going to beg the fans not to ask for their money back.”

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