Birch was born in Surrey in 1948. He was especially famous in the 1970s and 1980s. Well-known productions of his are “Deep Purple In Rock” by Deep Purple in which the song “Hard Lovin ‘Man” is dedicated to the producer, “Long Live Rock’ n ‘Roll” by Rainbow, “Heaven and Hell” and “The Mob Rules ”by Black Sabbath and“ The Number Of The Beast ”by Iron Maiden.
Birch also worked with the Purple spin-off Paice, Ashton & Lord, bassist Roger Glover of Deep Purple and ex-toetenist Jon Lord of the same band, and Blue Oyster Cult.
Birch had already worked with Fleetwood Mac in the 1960s. Gary Moore, Jeff Beck and former Scorpions guitarist Michael Schenker also used his services. After the album “Fear Of The Dark”, his tenth production for Iron Maiden, Birch retired from the music world in 1992. Birch worked with Maiden for eleven years.