Universal Pictures and AMC Theaters were in serious conflict. Universal had dared to release a number of films exclusively online. And that turned out to be a great success. But AMC, one of the largest cinema chains in the world, was not happy with that and suggested that Universal boycott Universal.Now, however, they have settled their quarrel. Universal is set to premiere its films on video on-demand channels within three weeks of its cinema debut. This alliance is particularly big news, because distributors are still required to keep their films out of cinemas for months.Share revenue
What exactly has been agreed when it comes to revenue is not clear, but AMC’s CEO Adam Aron says his company will share in the profits. It is not clear how much money it is, but it can probably be a nice share. Universal charges $ 20 if you want to watch a movie early on an on-demand channel.
In theory, this deal could lead to a decision to release the biggest films from Universal, Jurassic World: Dominion and Fast & Furious 9 online 17 days after the cinema release. But probably mid-budget films are more likely to be chosen.