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Beauty entrepreneur Marika opened the message she received from Kojam – she could no longer continue her train journey: “The whole world collapsed” – Taloussanomat


Beauty entrepreneur Marika Tarvus was disappointed with Kojamo’s operations. The entire career of the need is at stake, unless he pays Kojam over the two months of the arrears of more than 10,000 euros.

In the second week of July Marika Tarvus was returning home after a weekend in Kauhava. He was supposed to get off the train at the next station, but before that he quickly decided to read his email. The need awaited a response from Kojamo’s service manager, with whom he had negotiated last week to make the rent for his retail space reasonable.

He opened the email and looked to see if there had been a message from Kojamo’s service manager. Had come.

– Your rent reduction request has been processed and no exemption will be granted for rent payments. In this respect, the decision is unfortunately final, the message read.

The need was left by the train at Pasila station. He should have continued on the commuter train to Leppävaara, but he felt he could not function in that state of mind.

– I collapsed completely. The whole world collapsed. I couldn’t change to another train, but I called my boyfriend if he could come pick me up from the station and take him home, Tarvus says.

The difficulties started with the corona crisis

Need runs a beauty salon in Leppävaara, Espoo. He opened the venue late last year, and until March, the business slipped well. Then a coronavirus epidemic struck Finland, which shut down society as a whole for a moment.

The corona crisis in the beauty industry completely paralyzed. The worker, who returned from Spain, was quarantined. After that, customers started canceling their times. After two weeks as an empty pledge, Tarvu could only help to close the beauty salon temporarily.

The stagnation of cash flow meant that Tarvus was no longer able to pay the rent for the Retail Premises.

Order him rented Kojam. During the spring, Tarvus tried to agree with Kojamo on how he could settle the arrears. He was promised flexibility in the payment period, but Kojam had not agreed to suspend the collection of rents.

At the end of June, rents were in arrears for more than 10,000 euros. The arrears accumulated because the lease of the Commercial Premises had been concluded for five years and it was not possible for Tarvus to terminate it in the middle.

Marika Tarvus has been an entrepreneur in the beauty industry since 2016. Next to him sits the Tytti dog, who acts as the customer service manager of the beauty salon.

July brought hope

On July At the beginning, Tarvus learned that he was receiving EUR 3,290 in cost support to continue his business.

Hope awoke. The need had reopened the beauty salon in late May, and customers had gradually begun to flow back. Not to the same extent, of course, but nonetheless.

– I thought yes this. Now money is starting to come again and customers are coming back. I began to gather new enthusiasm and energy for myself. I had always been confident that the government would support us entrepreneurs and the landlord to understand why the beauty salon is closed, Tarvus says.

Kojam assured that the company wants to retain its tenants

Kojamo there was an impression from the direction that the company would take care of its tenants and that a solution would be found to the difficult situation that would be beneficial to both parties.

Taloussanomat has seen the exchange of messages between Kojamo and Tarvus from the end of March to the beginning of July. For example, an employee of Kojamo writes in an e-mail sent to Tarvus as follows:

– However, it is believed that the situation will return to normal and people’s confidence will return day by day. Our intention is for our tenants to survive, which would be best for all parties.

Two options

Kojamo however, in the email sent by the service manager, only two options were presented to Tarvuse.

The lease of the beauty salon can be extended if Tarvus repays the rents due by the end of August, together with interest and expenses, to Kojam. In addition, from September onwards, the rent payment must be regular again.

Alternatively, the contract can also be terminated. In this case, Tarvine must vacate the Retail by the end of July and return the keys back to Kojam. The arrears of interest, together with interest and expenses, remain to be paid by him, but after the termination of the contract, it is possible to make a payment plan with Kojamo.

The rent for the retail space is 3,000 euros per month. There is a need for rent arrears totaling more than 10,000 euros for the last four months. He has almost no cash flow and income from this period. A cost subsidy of just over 3,000 euros is enough to cover only one month’s rent. Thus, the only option is to terminate the lease.

– What does Kojo benefit from this? Who will the company get into this business space when all small entrepreneurs are more or less cramped due to the interest rate crisis? Need to ask.

Kojam: “We go through situations very on a case-by-case basis”

The greater part Kojamo’s business is in the rental housing market. The share of rents charged for business premises in the company’s turnover is therefore not very large.

Taloussanomat asked Kojamo’s director of development Laura About the Dog to justify why the company still requires, for example, Marika Tarvus to pay the arrears due during the interest rate crisis within two months or else she will lose her business premises.

If leasing premises is a relatively small part of Kojamo’s business, could the company not be a little more flexible in such cases where the interest rate crisis has weakened the entrepreneur’s liquidity?

– The majority of our business is in the rental housing market, but we have various brick-and-mortar stores, such as restaurants, beauty salons, hairdressers and other wellness services, and of course Korona has influenced these players, Koiranen answers.

An entrepreneur renting business premises from Kojam had to close its doors in early April. Since then, he has not been able to pay the rent. Kamo demands that the entrepreneur has to pay the arrears at once or else he will lose his business premises. Why is he not allowed to repay the rental debt as the business begins to recover?

– I cannot comment on an individual case. Kojam always considers these situations very on a case-by-case basis. If a customer contacts us due to payment difficulties, we usually try to agree on an additional payment period for the rent, for example, interest-free until the end of the year, Koiranen says.

However, this entrepreneur is in a situation where he has to pay rent arrears of more than 10,000 euros at a time with expenses and interest in order to keep his business premises. Is it the intention of Kojamo to hold on only to entrepreneurs who have so much money in their coffers that they are able to make such a one-time payment?

– Again, I cannot comment on an individual case. In principle, Kojamo’s general policy is that interest-free surcharge periods are offered until the end of the year. I can assure you that we will go through the situations on a very case-by-case basis and consider that that solution would be a sensible and good solution for both.

At a time when the economy is still in liquidation in the wake of the interest rate crisis, it may be difficult for brick-and-mortar shops to find new entrepreneurs as tenants. The entrepreneur wonders what Kojo will benefit from if he gives up the business space and it is left empty for a longer period of time. After all, a Business Premises also produces a loss if it cannot be leased immediately ahead.

– I am not familiar with this individual case, but I trust my colleagues so much that they have looked at the whole situation at the point where they have negotiated these issues and conditions. Most likely, this method has been perceived on both sides as the safest and best solution, Koiranen says.

The pain of giving up

Need has been an entrepreneur in the beauty industry since 2016. She became the owner of a beauty salon three years ago. Tarvus became a tenant of Kojamo last year when he decided to expand the nursery to larger premises.

The new retail space was completely renovated to be unique. The sister of the need designed and drew everything from floor to ceiling. More than a thousand euros of tapes were put on the windows. In addition, Tarvus himself moved to the Kojamo rental apartment above the Retail space.

Now he has to reluctantly give up the business. He voluntarily gives up the rental apartment.

– I’ve enjoyed my apartment, but I’m going to change it as soon as possible out of. I am disappointed Kojamo greed, says Tarvus.

Tarvus hopes to find a new Retail space somewhere on fairer terms. If one is not found, he and four other beauty salon workers will become unemployed.

Beauty entrepreneur Marika Tarvus would have to pay Kojam EUR 10,000 in arrears with interest and expenses in order to continue operating her beauty salon in the current premises.

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