Lockdown and reopening: the effects on the retail trade in 6 graphs

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Servicesumup data

The data of Sumup, a fintech company that allows you to use your smartphone for card payments, offer a point of view of what happened in various sectors, including collapses and shooting

by Luca Salvioli

(Imagoeconomica)

The data of Sumup, a fintech company that allows you to use your smartphone for card payments, offer a point of view of what happened in various sectors, including collapses and shooting

2 ‘of reading

What impact has the lockdown had on the activities of small traders, from neighborhood food to artisans? And above all: how is phase 2 going? One way to get weak signals of what’s going on in a timely fashion is to look at commercial transactions. Il Sole 24 Ore, thanks to the data of Sumup, a fintech company that allows you to use smarpthone for card payments, or to make them online, is able to observe the progress for some categories, week by week.

Important premise: we only talk about electronic transactions. And there are no absolute numbers, but the percentage variation. The first phenomenon observed by Umberto Zola, SumUp’s Country Growth Lead Italy, is precisely a first effect of the lockdown which could turn into an accelerator towards digital payments: «In some cases we record a trend of continuous growth. Even compared to the period before the lockdown ».

The latter resulted in the collapse of some sectors, where now the first signs of movement are seen. In the graphs below you can see the weekly trend of Italy, France, the United Kingdom and Germany, and refer to the changes in transactions recorded by merchants using Sumup. «Italy has had a more energetic response to the lockdown than other countries. Because with the growth in electronic payments he took the opportunity to innovate ».

FOOD / GROCERIES

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«During the lockdown he kept food and grocery – comments Umberto Zola – There has been a very strong growth week by week. Especially neighborhood food: small supermarkets, butchers, fruit and vegetables, bakers. They increased their transactions during the lockdown and some even increased their sales by buying card readers to prepare for this new way. We gave 200 Red Cross readers for deliveries for those who were in domestic isolation or in difficulty going out. It is above all in the food sector that we have seen growth in the adoption of alternative payment systems. Many of these small merchants have started making food delivery and have adopted our products to pay remotely, through a link that arrives via message ».

In the last week, he has lost “a lot and wobbles, because food purchases are less than before, when everyone was stocking up and probably because returning to work, people have less time to eat lunch and dinner at home.”



Source link
https://www.ilsole24ore.com/art/lockdown-e-riaperture-effetti-commercio-dettaglio-6-grafici-ADFejfR

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