Google Stadia has gone too far with promises on technology, according to Take-Two


That Google Stadia is struggling to establish itself is well known. The departure of the cloud gaming service, despite the great ambitions of Google, has been rather slow, and its diffusion has increased only in recent times with the opening of the service to all and the offer of Stadia Pro free for two months.

Take-Two was one of the companies that supported Google Stadia: in the service list, for example, top products such as Red Dead Redemption 2, Borderlands 3 and NBA 2K20 are available for purchase. Over the recent Bernstein Annual Strategic Decisions Conferencehowever, CEO Strauss Zelnick was not particularly pleased with the Google Stadia market trend.

Regarding the poor commercial performance of the service, it also has a very precise theory: “Streaming technologies are among us”, he began. “The launch of Stadia was subdued. I believe they made too ambitious promises about the potential of technology and as a result there was the disappointment of some players.

After that, Strauss stated that will continue to support streaming services only if this makes commercial sense, although he has not shown himself particularly enthusiastic about it. “Whenever you broaden your distribution, potentially you also broaden your audience, that’s why we initially supported Stadia with three games and will continue to support high quality streaming services until the business model makes sense. Over time, I think streaming will work … the belief that streaming would be transformative was based on the fact that there were many people who had a keen interest in interactive entertainment, who wanted to play, but who didn’t have a console. things went just like that in the end. “

What do you think of his words? Do you also believe that too ambitious promises have been made? We take this opportunity to remind you that another six free games for Stadia Pro are coming in June, including Little Nightmares and The Elder Scrolls Online.

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