Comedian entrepreneur Kamal Kharmach helps companies in need: “When layoffs are made, you can’t make jokes” | Showbiz



Kamal Kharmach (29) knows how he can make people laugh. But also how he can help companies out of financial trouble. In ‘Other’s Business’ the comedian shows his serious side, that of an entrepreneur and lecturer in business economics. “When there are firings, you cannot make jokes.”

From today, Kamal Kharmach is putting his nose for business into other people’s business. In six Flemish companies, from a bakery to a war museum. Each time Kharmach puts the balances under a magnifying glass and advises what can be done better. “I was quite afraid to make this program”, the Antwerp resident admits. “‘Are people going to take me seriously?’ I wondered. I’m a comedian. But I’m also a number person.” And some don’t know that (yet). “As a 12-year-old, I filled in the tax forms of family and friends in the neighborhood where we lived, in Borgerhout,” laughs Kamal. “I was so fascinated by that.” In his early twenties he graduated – with distinction – as a social economist, and for four years he has been teaching business economics at the Karel de Grote Hogeschool in Antwerp. In 2017, he set up his donut business, Donuttello – which ultimately has four branches – and sold them successfully to a Belgian buyer at the beginning of last year.

Psychological assistance

Kharmach shares his experience in ‘Other’s Business’. In the first episode with Laurens and Melissa, who run a bakery in Varsenare. The couple wants to expand their business, but at the same time make more time for their daughter, and that is where the shoe pinches. An audit of the accounts shows that the two bakers work day and night for barely 1.75 euros per hour. “It is very confronting to share such figures with Flanders, but that openness was a must for me”, says Kharmach. “It is not that we come in, give the walls a lick of paint and are gone. For us it was very important to really help those companies, making TV only came in second place. There were also very intensive discussions with them beforehand. the entrepreneurs themselves, and a psychologist was always available during the admissions. That help has been necessary in some cases. ” Logical too, says Kharmach. “Someone just comes into your case who takes a closer look at the entire bookkeeping of your life’s work – which in most cases includes savings – and then says again what urgently needs to change in order to resolve a conflict and to continue to exist.” It also happens that Kharmach has to advise the dismissal of staff. “That is not cool, but companies in crisis have no room to try something out.” In those cases, the humor is omitted. “Out of respect. I don’t want to be like Gordon Ramsay. I remain a human being and an auditor, I advise them honestly. If you tell people to let employees go or even their case there is little room for a joke. “

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