Ingredia traces her milk thanks to the blockchain

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Ingredia traces her milk from the farm to the bottle in the blockchain

At a time when the consumer has high expectations for transparency and food security, blockchain technology can be a way to restore trust by ensuring product traceability.

Prospérité Fermière thus unveils a bottle of milk connected with a QR code, allowing the consumer to follow his trail from the farm to the stores. For this, the brand, owned by the Ingredia group, uses the block chain, a data storage technology that is deemed to be tamper-proof, in order to assure consumers that all the promises of eco-friendly "Via Lacta" milk are respected.

From the absence of GMOs to the minimum grazing time of 170 days per year per cow, everything is controlled by a real-time digital audit. Once registered in the blockchain, the information is no longer editable. Developed with Connecting Food, specialized in the food industry, this connected bottle of milk gives consumers access to a product designed with complete transparency.

Teenagers feel their parents expose them too much on social networks

According to the results of a Microsoft study conducted in 25 countries, 42% of teenagers find that their parents expose them too much on social networks. 11% of them think this is a big problem and are afraid of being exposed to risks online.

This study, which aims to encourage healthier and more respectful online interactions among users, did not reveal a correlation between online parent behavior and youth exposure to potential danger. However, Microsoft warns families and advises against disclosing information such as first and last names, birth dates, addresses, private photos, which could be misused.

However, even though many teenagers point to their parents' posts, 80% of them think their parents do the best on social media, and 48% of them do so. call their parents for help with risk online. The full results of the study will be available on the International Safer Internet Day on 11 February 2020.

UberEats, Deliveroo, Foodora: Delivery men unite to create unions

UberEats, Deliveroo, Foodora … All are famous for imposing dubious working conditions on the deliverymen, and refusing to recognize them as employees. Faced with the international failure of the self-employed, in Japan and Norway were born the first unions to defend the rights of the deliverymen in these companies.

Their demands: safer and more stable working conditions, compensation for accidents at work and unemployment insurance. At the end of September, after a five-week strike in Norway, Foodora's delivery men managed to reach an agreement that will guarantee approximately 600 workers compensation for equipment used in the workplace (so far borne by the deliveryman) and an annual salary increase of about $ 1647. In Japan, a victim compensation program was put in place at the beginning of October.

In Canada or the United States, self-entrepreneurs do not have the right to form a union. But the new Californian law called AB 5, which will reclassify the deliverymen as employees, could well contribute to this change. During the past year, numerous events were organized in the United States, Europe and Asia to change working conditions in this sector of activity.

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