Through the text, Watford explained that this decision is part of an alliance with the online sportsbook Sportsbet.io, the main sponsor of the sports equipment of the club, which accepts payments with bitcoin and other cryptocurrencies on its platform. Both the English team and the bookmaker are carrying out a campaign for the adoption of the pioneer cryptocurrency of the ecosystem, the statement said.
As part of this campaign, the English team will have specific products and plans for fans who wish to join the pro bitcoin campaign. In fact, his proposal is that bitcoiners participate directly in campaign financing with the purchase of those plans and products.
Merchandise and plans with bitcoin
The campaign includes the sale of autographed shirts and balls. The club also organizes a "Crypto Cup", in which fans can register their teams by paying with BTC and compete in the club's stadium, Vicarage Road. In addition, participants will have the opportunity to meet club legends.
Among the payment options with bitcoin are also ads on the stadium's LED screen. The club also arranged on Vicarage Road a specific space for your bitcoiners fans. This is the Bitcoin Box, an “executive suite in the Watford house” dedicated to the Bitcoin community, in the words of the club.
In fact, for the next home game against Chelsea on November 2, the club and the bookmaker launched an auction through the BitcoinTalk forum. His intention was to "take the action to the heart of the BTC community," the website bitcoin.watford.com stands out.
At the end of this season of the Premier League, the club will organize a meetup for ecosystem enthusiasts at the Vicarage Road facilities. To participate in that event, those interested will pay with bitcoin.
For its part, Sportsbet.io launched an award for its users if the club scores at least one goal against Arsenal, in the game this Sunday, September 15. The prize consists of a free bet for the value of 0.002 BTC, about USD 20, according to the current price of bitcoin in the market.
The prize will go to all users who have expressed their desire to participate in the platform. In addition, they must have made at least one deposit in any currency in their Sportsbet.io account.
Rising audience for English football
The main English football league last season registered more than 3.2 billion spectators in homes around the world. According to data from an investigation published in July this year, that figure represented an increase of 6% over the previous season.
According to the Premier League itself on its website, the aforementioned audience numbers refer exclusively to the visualizations at home, so the figure is higher, considering the views on public sites and mobile devices.
In that framework is that the Watford will wear the Bitcoin logo on his shirt. In addition, the team faces some of the most prestigious clubs in Europe, such as Manchester City, Arsenal, Manchester United, Chelsea or Liverpool, current European champion.