At Canal, "Netflix should be available as an additional option", says the daily, which evokes the possibility of "Coupled formulas, financially more advantageous for consumers". On the merits, with this partnership, Canal + obviously wants to position itself as a sort of portal for universal access to content, at a time when fans of sports, movies and series are forced to have several subscriptions.
A new distribution channel for Netflix
With this strategy, Canal + probably hopes to find colors. In France, the group faces a double competition: that of BeIN Sports, SFR (Altice) and soon that of Mediapro in the sport, and that of the platforms like Amazon Prime, Netflix, and soon of Disney + or AppleTV + in the video by subscription. For Netflix, this partnership could allow it to further expand its 5 million subscribers in France. With Canal +, the American giant would have a new distribution channel, which will be added to those, powerful, telecom operators Orange, Bouygues Telecom, SFR and Free.