BFM TV: Marc-Olivier Fogiel calls Free to reason

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Marc-Olivier Fogiel, CEO of BFM TV, believes that Free is losing by depriving its Freebox subscribers of the news channel continuously. According to him, the impact of the signal cut on the audiences is negligible.

marc olivier fogiel

BFM TV is no longer available on the Freebox since August 27, 2019. And even if there are alternatives to continue watching the streaming news channel of NextRadio (Altice), including via TNT or applications like Molotov , BFM TV has lost about 15% of audience since a few days. Marc-Olivier Fogiel, recent managing director of BFM TV, reacted on this case on the set of Buzz Média Le Figaro.

Free is losing out on BFM TV according to Marc-Olivier Fogiel

First, he ensures that "The loss of audience was minimal". Although BFM TV's market share has risen from an average of 2.5% on average to only 2% on August 27th and 1.9% on the 28th, there is no reason to be alarmed. . He recalls in particular "That at the beginning we were rather between 2.1% and 2.2% of audience". He says that "The writing is serene" and "It does not change the way we work".

"When we look at BFMTV figures, we see that the channel is solid. Even without a telecom operator, it is still double the audience of its first competitor and still has half the audience of all channels "continues Marc-Olivier Fogiel, who admits nonetheless that he wants a solution to be found quickly.

Read also: Free vs Altice-SFR: BFM TV and RMC disappeared from the Freebox, update on the situation

He sends a message to Free. According to him, the ISP has a lot to lose from this situation. "No telecom operator has an interest in missing the first news channel in France. Customers are not happy because they no longer have BFMTV, RMC Discovery and RMC Story, three important channels. This is a difficult position. Moreover, many calls from viewers arrive at Free »he says. It remains to be seen whether a compromise can be found. Iliad has been very clear and refuses to pay for the broadcast of these channels. He only pays for rich replay services.

Source: Le Figaro



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